Marketing-Cloud-Consultant合格対策, Marketing-Cloud-Consultant基礎問題集, Marketing-Cloud-Consultant関連日本語版問題集, Marketing-Cloud-Consultant的中関連問題, Marketing-Cloud-Consultant試験復習赤本

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Salesforce Marketing-Cloud-Consultant Exam Syllabus Topics:
| Section |
Objectives |
| Integration and Messaging |
- Cross-channel messaging concepts - API integrations and data exchange
|
| Data Management |
- Data imports, extracts, and synchronization - Data extensions and data modeling - Subscriber data management and segmentation
|
| Marketing Cloud Setup and Architecture |
- Account configuration and setup - User roles, permissions, and security model
|
| Analytics and Reporting |
- Tracking and performance metrics - Reporting and dashboard interpretation
|
| Email Marketing and Content |
- Email content creation and personalization - Deliverability and sender authentication
|
| Automation and Journey Orchestration |
- Journey Builder design and execution - Automation Studio activities
|
>> Marketing-Cloud-Consultant合格対策 <<
Salesforce Marketing-Cloud-Consultant基礎問題集 & Marketing-Cloud-Consultant関連日本語版問題集
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Salesforce Certified Marketing Cloud Consultant 認定 Marketing-Cloud-Consultant 試験問題 (Q78-Q83):
質問 # 78
Northern Trail Outfitters (NTO) wants to implement a drip campaign to its highest-value outdoor sports customers. NTO is including a deep product discount and wants to limit the audience to not only its best customers, but also those customers most likely to respond.
Which three criteria should they use to create an audience for this campaign? (Choose three.)
- A. Conversion Rate
- B. Last Purchase Date
- C. Ages in Household
- D. Lifetime Purchase Value
- E. Proximity to Store
正解:A、B、D
質問 # 79
Northern Trail Outfitters (NTO) has been storing web behavior to a data extension for several years. They have indicated with several hundred millions of rows there has been an impact on performance. NTO indicates they only need to store data from the previous twelve months which will not exceed eighty million rows.
Which two methods would allow them to utilize a Retention Policy? (Choose 2 answers)
- A. Delete data from the data extension prior to twelve months ago, then configure a Retention Period via Contact Builder.
- B. Clear data from the current data extension completely, then reconfigure a Retention Period via Email Studio.
- C. Reconfigure the current data extension as-is with a Retention Period via Contact Builder.
- D. Replace the current data extension with a new data extension configured with a Retention Period.
正解:A、D
解説:
Explanation
To utilize a Retention Policy for a data extension that stores web behavior data, two methods are possible. One is to delete data from the data extension prior to twelve months ago, then configure a Retention Period via Contact Builder. This will allow the data extension to keep only the data from the previous twelve months and delete any older data automatically. The other method is to replace the current data extension with a new data extension configured with a Retention Period. This will create a new data extension with the same fields and settings as the old one, but with a Retention Period enabled. References:
https://help.salesforce.com/s/articleView?id=sf.mc_co_data_retention_policies.htm&type=5
https://help.salesforce.com/s/articleView?id=sf.mc_co_create_a_new_data_extension_from_an_existing_data_ex
質問 # 80
Northern Trail Outfitters (NTO) wants to set up a welcome journey that leverages customer data across three data extensions: Customers, Orders, and Products.
What is the best way to facilitate this within Contact Builder?
- A. Create a single Attribute Group that links Customers to Contacts, Orders to Customers, and Products to Orders.
- B. Create three distinct Attribute Groups that link Customers to Contacts, Orders to Customers, and Products to Orders.
- C. Create a single Attribute Group that links Contacts to Customers, Orders to Products, and Products to Customers.
- D. Create three distinct Attribute Groups that link each data extension directly to Contacts.
正解:A
質問 # 81
Subscribers are collected on a customer's website whose subscription database of record is Salesforce Marketing Cloud. The customer sends up to five emails per week based on subscriber activity. The list is:
* Compiled in a database in the website Content Management System (CMS).
* Imported into Marketing Cloud nightly at 11 p.m.
What action should be taken if a third party is sending a message for the customer outside of Marketing Cloud?
- A. The third-party send list should be pulled from the CMS.
- B. Engagement metrics will be passed into Marketing Cloud.
- C. Unsubscribes should be synchronized between senders.
- D. They will need to integrate with the Marketing Cloud SOAP API.
正解:D
解説:
The right answer is: They will need to integrate with the Marketing Cloud SOAP API.
Because this is what required to meet requirement "Unsubscribes should be synchronized between senders" as well as "Engagement metrics will be passed into Marketing Cloud. "
質問 # 82
Northern Trail Outfitters wants to include the body of marketing email replies captured by Reply Mail Management (RMM) within auto-forwarded messages to their Customer Success team.
How could they accomplish this?
- A. Use RMM dynamic content blocks to render the email reply body.
- B. Query the RMM data view for the reply body and reference it from a data extension.
- C. Use RMM personalization strings to render the email reply body.
- D. Check the Include Replies as Attachments'' box in the RMM settings.
正解:A
解説:
Using RMM personalization strings to render the email reply body can be used to include the body of marketing email replies captured by Reply Mail Management (RMM) within auto-forwarded messages to their Customer Success team. RMM personalization strings are variables that can be inserted into auto-forwarded messages to display information from the original reply message, such as subject line, sender address, or reply body.References:https://help.salesforce.com/s/articleView?id=sf.mc_es_reply_mail_management_personalizatio
質問 # 83
......
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